Primland, Auberge Resorts Collection, the boutique luxury resort nestled amid 12,000 Blue Ridge Mountain acres in Southwestern Virginia, garnered distinction in the categories of “Best Destination Resort” and “Best Hotel Spa” in USA TODAY’s “2021 10Best Readers’ Choice Travel Awards.”
A panel of experts partnered with 10Best editors to pick the initial nominees, and the top 10 winners nationally in each category were determined by popular vote that counted tens of thousands of votes.
“Honors like these from USA TODAY 10Best are particularly meaningful because the nominations come from a panel of experts and the votes from travelers and discerning guests,” said Stefan Carstens, general manager, Primland, Auberge Resorts Collection. “We hope that these awards inspire those who have not yet visited us to do so.”
A perennial recipient of various best-in-kind accolades, Primland has been named one of the top resorts in America on multiple occasions by Conde Nast Travelers readers (including “Best Resort in the South” in 2020), one of the best hotels in the country by US News & World Report (and most Instagram-Worthy), and one of the top 35 American golf resorts by Golf, Golfweek and Golf Digest (out of several thousand).
Primland, Auberge Resorts Collection is conveniently located two hours from Charlotte, five hours from Washington D.C, and just 90 minutes from two regional airports, Piedmont Triad (PTI) in Greensboro and Roanoke Regional. The resort’s partnership with NetJets provides guests with special benefits when flying privately through two nearby airports, Blue Ridge and Mt. Airy-Surry County, only 45 minutes away. The property also features a helipad located at the North Gate.
Primland, Auberge Resorts Collection is now accepting reservations. For more information, visit aubergeresorts.com/primland.
